Marketing

95

Quizzes

1,724

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Explore advertising, consumer behavior, and marketing strategies through MCQs.

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Marketing 0 attempts
Quiz #95

Marketing Quiz - 14 Questions

14 min
Pass: 33%
Marketing 0 attempts
Quiz #94

Marketing Quiz - 10 Questions

10 min
Pass: 33%
Marketing 0 attempts
Quiz #93

Marketing Quiz - 10 Questions

10 min
Pass: 33%
Marketing 0 attempts
Quiz #92

Marketing Quiz - 15 Questions

15 min
Pass: 33%
Marketing 0 attempts
Quiz #91

Marketing Quiz - 20 Questions

20 min
Pass: 33%
Marketing 0 attempts
Quiz #90

Marketing Quiz - 20 Questions

20 min
Pass: 33%

Questions in this Category

11. In __________more customers would like to buy the product than can be satisfied.
12. Marketers often use the term ___________ to cover various groupings of customers.
13. Companies selling mass consumer goods and services such as soft drinks, cosmetics, air travel, and athletic shoes and equipment spend a great deal of time trying to establish a superior brand image in markets called __________.
14. In business markets, advertising can play a role, but a stronger role may be played by the sales force, ______, and the company’s reputation for reliability and quality.
15. Global marketers must decide ___________.
16. In order to describe a cluster of complementary products and services that are closely related in the minds of consumers but are spread across a diverse set of industries, Mohan sawhney has proposed the concept of__________?
17. The age which promises to lead to more accurate levels of production, more targeted communications, and more relevant pricing is term as____________.
18. Many countries have ________ industries to create greater competition and growth opportunities.
19. Customers are showing greater price sensitivity in their search for ___________.
20. Rising promotion costs and shrinking profit margins are the result of ___________.
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