Marketing

Quiz #94

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Marketing Quiz - 10 Questions
Quiz Information
  • Questions: 10
  • Time Limit: 10 minutes
  • Pass Percentage: 33%
  • Points per Question: 1
  • Bonus Points: 5
  • Negative Marking: No
Sample Questions
  • 1
    The ________ concept holds that consumers will favor those products that offer the most quality, performance, or innovative features.
  • 2
    The __________ is practiced most aggressively with unsought goods, goods that buyers normally do not think of buying, such as insurance, encyclopedias, and funeral plots.
  • 3
    Many brick-and-click competitors became stronger contenders in the marketplace than the pure-click firms because they had a larger pool of resources to work with and ________.

These are just sample questions. The actual quiz contains 10 questions.

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